2009年11月4日星期三

The Living Commercial. Mobile Ad


During my childhood i always heard van with some big speaker driving rounds and rounds around my housing compound. Sometime they will even left lots of papers behind when they leave.
This van will be notice whenever the school holiday is near or during the season event. Sometime its did act as a good reminder for all the residents here. And sometimes lots of children will chasing the van.
This is one of the most tradition way of delivery a inform. Although, some dreamer (sleeping people in house) may dun like their noise. But its did spread the message effectively.
This may be a traditional announcement method but it may still effective for some places. The cost is as low as some speakers, amplifier, and a mic/radio tape. Just fix it on your car an go around.
Make some noise, earn some attention. Associate with some creative and surprising sentences. Remember human can close their eyes, can shut their mouth, can hold their breath but can't close their ear without their hands.
Sound commercial is also one of the most highly penetration advertise method do it if its applicable for you.

2009年8月11日星期二

TOILET, WASHE/REST ROOM, the great place to advertise.

Have you even thing about where are the places that everyone would have do visit everyday?
yes the WC. Although it may not suit for some product image, but it sure will bring some considerable attention form the public.

However, to make an memorable advertisement, you may need some creative idea from the thinker.
you may try some of these: creative tissue holder, toilet roll, attractive output images on the doors, special maid services, etc.

the key is to be creative and surprising not volume. Cause everyone like surprise. Remember the golden time is yours' while others is doing the important business. :-) . So dun waste it.